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Ron Carroll prefers to smoke cigars and pipes. But when he can’t do that, he says he manages to unobtrusively get his nicotine fix by slipping a packet of tobacco, about the size of a tea bag, under his upper lip. “I use it all the time ― movies, planes,” said the Chicagoan,[link widoczny dla zalogowanych], who adds that he likes the fact he can remove the packet as easily as a piece of gum. There’s no chewing, spitting or mess, he said.
“It’s discreet, and you don’t look like an addict,” he said. “Smoking’s definitely more about the flavor; the whole experience. With this, it’s just taking the edge off.” Cigarette sales by volume have plummeted 17% from 2005, partly the result of health warnings and bans on smoking in public places as well as taxation by local and federal governments. And the heat on cigarette smokers is expected to intensify as the federal Food and Drug Administration requires images of corpses and diseased lungs to be featured on cigarette packs in two years.
Smokeless tobacco products ― which come in shapes ranging from toothpicks to orbs and in flavors from cherry to peach ― so far have not met with the same intense scrutiny, although there have been some changes. In June,[link widoczny dla zalogowanych], the FDA increased the size of warning labels on smokeless products. “This product is addictive” and “This product is not a safe alternative to cigarettes,[link widoczny dla zalogowanych],” the warnings say. Scientists say that overall, smokeless tobacco products are less harmful than cigarettes,[link widoczny dla zalogowanych], in large part because of a reduced risk of lung cancer.
But medical experts agree that quitting tobacco altogether is the best alternative. The FDA won’t report to the secretary of Health and Human Services until 2012 on whether such products pose a threat to adolescents and children. In a letter to R.J. Reynolds Tobacco Co. in February,[link widoczny dla zalogowanych], Lawrence Deyton,[link widoczny dla zalogowanych], director of the FDA’s Center for Tobacco Products, expressed concern that the Camel dissolvables line ― which includes tobacco strips that dissolve in the mouth, sticks that resemble toothpicks and orbs that look like hard candy ― could be appealing to children and adolescents.