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Product packaging design in the relationship between art and trademarks

Side well-known registered trademarks of the products can be seen all over the country's local products Chuxiong plant, a registered trademark of special products in the market competition, to bring economic and social benefits of Chuxiong. Here in addition to the intrinsic quality of goods plays a major role, but also the design and packaging of goods and the relationship between arts related trademarks. Most of these products in Yunnan Province Chuxiong plants and special products, product quality, these were special provincial superior Buyou goods in the consumer market, a large share of the logo design as a commodity, and its main role is to serve goods. Packaging with thirty major functions, namely, protection of goods, to convey information to facilitate the sale of trademarks, for easy identification to facilitate consumer choice. Design trademark on the packaging design should be precise to convey the use of information goods, the name attribute, inherent quality and use of methods and manufacturers. Further, the packaging of the registered trademark of the consumer's shopping guides and vendors silent ads. Is a trademark of the role of targeted consumer society every ten buyers, trade mark to let consumers quickly identify the well remembered and long-lasting goods,[link widoczny dla zalogowanych], to establish and consolidate manufacturers and product position in the minds of consumers. Figure, which is ten to switch factory vehicle anti-theft lock Yunnan product design trademarks, logos advertising the car for the round plate,[link widoczny dla zalogowanych], the upper part of a dog head, a dog license, the English words. At first glance. Human faithful dog guarding cars. Police dogs and the steering wheel and then matched each other dog vivid look that dreamy eyes 72j998Vo】 18No. 5CHINAPACKAGING Su Peiyue ● - seems to look at you, watching as the cars around t find anything. Even the ears also hoisted on high, quietly listening, mouth about to open. Discovery to close Auto car person. Attack dogs will immediately rush off. There are kinds of sense if the car stolen, police officers with dogs will go to solve the case. Therefore, packaging design and trade marks of goods between the arts should not be separated. In packaging design, graphics, text, trademarks holding out, should be an important part of one of the buyers to make clear in an instant, by taking into account the lower limit in a certain area. Different patterns of human visual and psychological differences arising from strength, the product name If you use the same restricted area in the Tau, Tau pattern trowel trademark logo for the car alarm, the visual intensity will be relatively easy to boast is also weakened. Especially as an export commodity, trademark logo, text graphics to achieve a high degree of alignment is even more clear. Class A product of a vehicle anti-theft lock,[link widoczny dla zalogowanych], the object is a major consumer automotive companies and individuals, this requires the image to use steering wheel and dogs, because the text easy to read and easy to see patterns, business refined luxury 2_} 2 standard perfect. Switchgear Factory in Yunnan Chuxiong four plants manufacturing the machine lock the car t years exported to USA, Japan, Singapore and other places, is six years has maintained a strong competitive edge to the market products of high quality products, of course, played a major role in the intrinsic quality However, the perfect design is the trademark inseparable. Trademark design in the packaging specified in the full use of garland to enhance the surface of visual patterns, and the use of different intensity stimulate consumer purchases, and thus play a role in selling goods equal to only use the limited area where this form of trade mark Photo the visual intensity of color and packaging, to promote trade mark and the link between the consumer. This is a logo design should be followed. I think the most important thing is to pay attention to the easily identifiable trademark graphic fonts, readability arranged to maximize the tension of a graphic mark,[link widoczny dla zalogowanych], that is, the momentum of the visual trademarks on a variety of standard graphics, basically between the various types of goods a potential communication relationship, these are factors that can be used. Trademark logo to give people a different result in the subtle and strong psychological reactions and changes in circumstances are obvious, this is my trademark packaging design in the twenty years of experience. Therefore, the designer is concerned, the feeling of the trademark logo is very important to select the graphic form the trademark of holding out is dependent on this feeling. Therefore, a trademark of commodities as a trademark of Graphic Packaging Design a form selected, only the surface of one of the means of visual effects,[link widoczny dla zalogowanych], it does not constitute the dominant West, packaging design elements. It should also be clear that the pattern shape trademark choose must be the art of communication and recognition, practical problems up design, packaging design, graphic font choice and enjoy a registered trademark and the goods should not be separated ●

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